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Homecall Broadband
by: Robert Michael
Information About

The new broadband home service is known as Homecall, was announced in October by Caudwell Communications. They are a telephony business that is part of the Caudwell group, and the current owners of the Phones4u mobile phone company.

Advantages of Homecall over other services include combining your different needs into one package. Your Internet and phone bills arrive in a single bill, instead. And since Homecall is associated with Phones4u, they can provide great mobile phone promotions, which include free international and local calls, and cheaper calls on your mobile phone.

With the advent of BT being forced to open up their private phone lines for other companies to use as well, some of the other companies have opted to install their own equipment at the BT telephone exchanges instead of using BT's equipment. BT still controls the main 155Mbit line that Ipstream uses. This results in the IPSs that use Ipstream having to pay BT, but the service is very fast. The Datastream providers now have their own 2Mbit circuit in each telephone exchange. You must share your bandwidth with the other people in your local exchange, not everyone in the country. The drawback of using Datastream is that customers can find their Internet service slower and not providing their full Internet bandwidth, which can be as slow as 512k dialup speeds.

A poll by Homecall found that the number one reason people use the Internet is to download music. The second was to download adult services, a third was watching music videos, a fourth reason was to listen to the radio and the fifth was downloading movie trailers. The sharing of family photos and online gaming were also among the top ten reasons. A Homecall spokesperson is quoted as saying "Broadband in the home has really taken off."

Homecall is currently offering no setup costs and includes all the equipment you need to get started. Their prices are competitive and there's no limit cap on your bandwidth. This means you can download as much as you want all the time. However, with the Datastream problems you may not be able to download as much as you would like to. Choosing Homecall broadband is also much cheaper if you get a package deal that includes phone calls. This is definitely a money saver. Homecall has undercut BT's phone prices by a couple of pounds a month and they also give you more free calls and with the unlimited internet, it really turns into a good deal. The downside is that the speed of their Internet packages is slower and can be a little bit more expensive. Homecall currently offers both 2Mbps and 512Kbps broadband Internet access.

Homecall's package is perfect for users who don't want a download cap and access to high speed unlimited broadband. Combined with their phone package you can make savings on your BT contract and get loads of free phone calls all throughout the day. The only problem is you may end up having your speeds slashed if too many people in your local area are also on Homecall.

About the author:
Robert Michael is the owner of http://www.bestbroadbandreview.co.ukwhich is a great place to find Broadband Links, Resources and Articles. For more information go to: http://www.bestbroadbandreview.co.uk
© Copyright 2005


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How Video can be used Effectively Online

A powerful way to convey your communication messages to your audience is to be able to have your promotional video available on your website.

Yet, we have probably all experienced visiting a website and clicking on a video only to have to been irritated that the content is not viewable or that the sound is inaudible. The result is we leave the website in frustration.

So how do you make sure the video content on your website can be watched by your audience? It all boils down to how you want your viewers to access your video file and the level of video quality you want your movie to be played at.

There are two different ways of sharing your video file on the web:

1. Streamable Video

This is where the viewer is able to download sections of your video (otherwise known as "streaming"), while the video is playing. The main benefit of this method is that the user does not have to spend time downloading the complete video before viewing.

There are three major streaming video formats ? RealVideo (RM), QuickTime (MOV) and Windows Media (WMV). These are playable on Real Player, QuickTime Player and Windows Media Player respectively. Windows Media Player is widely available on most PC's, as it is part of Windows Operating System. The other players need to be installed.

The only negative with streamable video is that the quality of the video is dependent upon Internet connection. In addition, it has the annoying habit of dropping video frames because the streaming software has to adjust the data rate based on the speed of your Internet connection, in order to keep playing the video.

2. Download and Play

This is where the viewer needs to download the entire video first, then play it on their video player application. The main advantage is that the video quality is not affected by Internet connection speed.

However, it can take some time for the video to download if the file is large.

So which format do you choose?

In a world where first impressions always count, it is extremely important for companies to appear professional and trustworthy at all times. Marketing videos with poor picture quality are likely to reflect a poor quality company in the mind of the viewer. Consequently, we always recommend the download and play option. This is because it allows for high quality video content to be viewed.

However, as you don't want viewers to give up on downloading your video, we only recommend that short video clips are inserted onto your website.

This means your website users will be able to download a short video at a high quality picture resolution that will portray your company in the best possible way.

(c) Marie-Claire Ross 2004. All rights reserved.

Marie-Claire Ross is one of the partners of Digicast. Digicast works with organisations who are not satisfied that their marketing and training materials are helping their business grow. She can be contacted on 0500 800 234 (Australia wide) or at mc@digicast.com.au. The website is at http://www.digicast.com.au.

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