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Experience the Lighter Side of the Internet
by: Jesse S. Somer
We all know the Internet is a great tool for finding out information and sharing knowledge. But as a human sometimes sitting at a computer all day can get quite tedious, especially if it is your job 5 days a week. This feeling can be compounded by other problems in one’s personal life, and the result can mean little productivity because of a sour mood. Well humanity does have a lighter side, and this too can be explored on the Internet. Sometimes a little humor or interesting trivia can really take the edge off a bad moment. You’d be surprised at how much comedy and insight is expressed on the Net. I’ve been exploring what’s out there and I just can’t stop laughing. Laughter of course is the ultimate medicine and some believe it to be the highest form of life. My only warning is don’t get hooked on this stuff as your work ethic will probably become worse than ever!

Now, there’s a lot of stuff on the Net and not all of it is positive humor, but you can surf around the undesirable stuff with ease. To give you an idea of some funny sites I discovered, here is a short list but I’m sure there are thousands of others you can find by doing simple word searches: www.bored.com, www.linkydinky.com, www.chickenjoke.com, www.crazyfads.com, www.crazythoughts.com, www.dancingbush.com, and www.stupidvideos.com. I really advise checking out the last site and watching the video entitled ‘Evil penguin2’. This nearly brought tears to my eyes as I already have a soft spot for penguins.

So, you’ve got jokes, funny videos, kooky trivia, strange thoughts and perspectives on different aspects of life, and even the most ‘powerful’ man on Earth-George Bush doing an animated dance imitating John Travolta in ‘Saturday Night Fever’. You’ve really got no reason anymore to sit in front of your computer worrying and wallowing in self-pity. I’ve always thought that humans have put too much emphasis on technological development as opposed to the spiritual side of things. This comedic aspect to the Internet has shown me that people can also be quite clever in more lighthearted endeavors. Some of the ideas on these sites really flip the world upside down and make you question why we do the things the way we do. This could be considered a step forward in our evolution as we see the underlying truths in our cultural systems.

Laughter is the key to humanity reaching a higher level of consciousness. Imagine if everyone on our planet could all be happy enough in one moment to laugh at the same time. The Earth would shake, the seas would rise, and all the animals would stop what they’re doing to join in. The vibration would probably cause a ripple to flow out into space affecting other planetary systems. Then, imagine all the beings of the Universe laughing at one time. We’re talking serious celebrations! We’re talking about black holes folding in on themselves in result of the positive energy wave forces demolishing all negative forces in their path! It’s called the Laughter Revolution, and it might just be the next step for you to take to reach that long awaited goal of happiness. Come on, take a look around, there’s a whole world of funniness just under the surface of our perceived ‘normal’ reality. We have to wake up and smell the cheese…Oh the sweet cheese.

About the author:
Jesse S. Somer
M6.Net
http://www.m6.net
Jesse S. Somer is a 'laughing boy' hoping to utilize the human-packed comedy hidden in the Internet to morph into a 'laughing man'. He also hopes to incite others to join in the Laughter Revolution that one day will spread across planet Earth.


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How Video can be used Effectively Online

A powerful way to convey your communication messages to your audience is to be able to have your promotional video available on your website.

Yet, we have probably all experienced visiting a website and clicking on a video only to have to been irritated that the content is not viewable or that the sound is inaudible. The result is we leave the website in frustration.

So how do you make sure the video content on your website can be watched by your audience? It all boils down to how you want your viewers to access your video file and the level of video quality you want your movie to be played at.

There are two different ways of sharing your video file on the web:

1. Streamable Video

This is where the viewer is able to download sections of your video (otherwise known as "streaming"), while the video is playing. The main benefit of this method is that the user does not have to spend time downloading the complete video before viewing.

There are three major streaming video formats ? RealVideo (RM), QuickTime (MOV) and Windows Media (WMV). These are playable on Real Player, QuickTime Player and Windows Media Player respectively. Windows Media Player is widely available on most PC's, as it is part of Windows Operating System. The other players need to be installed.

The only negative with streamable video is that the quality of the video is dependent upon Internet connection. In addition, it has the annoying habit of dropping video frames because the streaming software has to adjust the data rate based on the speed of your Internet connection, in order to keep playing the video.

2. Download and Play

This is where the viewer needs to download the entire video first, then play it on their video player application. The main advantage is that the video quality is not affected by Internet connection speed.

However, it can take some time for the video to download if the file is large.

So which format do you choose?

In a world where first impressions always count, it is extremely important for companies to appear professional and trustworthy at all times. Marketing videos with poor picture quality are likely to reflect a poor quality company in the mind of the viewer. Consequently, we always recommend the download and play option. This is because it allows for high quality video content to be viewed.

However, as you don't want viewers to give up on downloading your video, we only recommend that short video clips are inserted onto your website.

This means your website users will be able to download a short video at a high quality picture resolution that will portray your company in the best possible way.

(c) Marie-Claire Ross 2004. All rights reserved.

Marie-Claire Ross is one of the partners of Digicast. Digicast works with organisations who are not satisfied that their marketing and training materials are helping their business grow. She can be contacted on 0500 800 234 (Australia wide) or at mc@digicast.com.au. The website is at http://www.digicast.com.au.

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