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How to Get Your Book Reviewed
by: Caterina Christakos

Imagine your book at the top of the Best Sellers List of the New York Times. Most authors do. The question is, "How do I get it there and sell millions of copies?"

When planing your book, there is one critical thing that most authors forget - marketing. In the case of book reviewers this means pre-marketing.

Most reviewers require a copy of your book at least three months before publication. This is because most book reviewers need time to read it and review it plus publish all the reviews on books that they have reviewed for those who came before you. Also many publications come out on a weekly or monthly basis instead of daily. This means that book reviewers have a huge backlog.

So the best way to get a book reviewers to review your book, is to get them a quality copy of your manuscript or a galley, as soon as possible.

What if my book your already been published?

Is it too late to get a book reviewer to review your book? In some cases yes and in some no. There is an easy way to get your book reviewed without calling it a review.

Send out a press release.

Create a press release about your book and submit it to your local newspapers, magazines and radio stations. Make it interesting. Don't just say Mary Joe Piper has just published her newest book Babes on Parade. Think about your story and what it can teach people. Does it have a theme about love or friendship or settling disputes?

Use the issue in your press release. Teach people how to solve their problems and then have the person interviewing you mention your credits, as a published author. At that point your book will be mentioned, you will have done them a service, and you will have saved thousands of dollars on marketing and query letters to editors.

Here are just a few sites that you can go to to submit your pre - publication book:

Book Reviewers:

Terrie Bittner
Bellaonline.com: Children's Books
childrenbooks@bellaonline.com
http://www.bellaonline.com/entertainment/children.html
Categories: Children, Children’s Religion, Young Adult - Children Query first.

Sandy Cummins
Writers Exchange Book Reviews
PO Box 372
Atherton, QLD 4883
writers@writers-exchange.com
http://www.ozemail.com.au/~pjcsjc/book-review.htm
Categories: Computer/Internet/Technology, Children, Christian, Fiction, How-To, Non-Fiction, Religion, Romance, Sci-Fi/Fantasy, eBooks, Writing, promotion & publishing

Anne Douglas
http://www.bookideas.com
emailanned@yahoo.com
http://www.bookideas.com
Categories: Art, Books From Small Presses, Children, Cookbook, Fiction, Literature, Mystery, Pop Culture, Women, Young Adult - Children, Biography, Parenting. Particularly interested in American art and children's books.

Apryl Duncan
FictionAddiction.NET
Box 876
Chattanooga, TN 37343
ReviewRequest@FictionAddiction.NET
http://www.FictionAddiction.NET
Categories: Books From Small Presses, Children, Fiction, Literature, Mystery, Romance, Sci-Fi/Fantasy, Young Adult - Children, Thriller/Suspense, Writing, promotion & publishing, Adventure, Horror

Melanie C. Duncan
Bookdragaon Review (ISSN 1527-0157)
444 Forest Hill Road, #813
Macon, GA 31210
MCDuncan@bookdragonreview.com
http://www.bookdragonreview.com
Categories: Fiction, Young Adult - Children Comments: All genres fiction only. Please query before sending an e-book. Attachments are deleted if not specifically requested. Traditional galleys may be sent without a query, however please read the FAQs at the website before sending.

Linda Eberharter
Fiction Forest
7042 Cohasset Ct.
Indianapolis, IN 46226
Phone: 317-549-3038
linda@atlanticbridge.net
http://www.atlanticbridge.net
Categories: Children, Fiction, Mystery, Romance, Sci-Fi/Fantasy, Thriller/Suspense, eBooks

Detra Fitch
Huntress Book Reviews
205 Dana Drive
Easley, SC 29642
huntress@huntressreviews.com
http://www.huntressreviews.com
Categories: Children, Fiction, General, Romance, Sci-Fi/Fantasy, Young Adult - Children, Thriller/Suspense, Adventure, Horror

Denise Fleischer
Gotta Write Online
515 E. Thacker
Hoffman Estates, IL 60194
Phone: 847 882-8054
Netera@aol.com
http://members.aol.com/gwnlitmag/
Categories: Mystery, Romance, Young Adult - Children, eBooks, Writing, promotion & publishing. Authors can also make guest appearances on the AOL chat she co-hosts on Tuesdays from 10-11 PM ET. Writers: keyword, chatrooms, Writer's Grill.

Jessica Holmes
Romance At Its Best, Midnight Reviews
owner@romanceatitsbest.com
http://www.romanceatitsbest.com/
Categories: Books From Small Presses, Fiction, General, How-To, Literature, Mystery, Non-Fiction, Romance, Sci-Fi/Fantasy, Women, Young Adult - Children, Biography, Thriller/Suspense, eBooks, Self-help, Writing, promotion & publishing, Inspirational/Motivational, History/Political, Adventure, Horror

Dave Jenkinson
CM/Canadian Review Materials
Faculty of Education,
University of Manitoba
Winnipeg, MB R3T 2N2
Phone: 204-474-8780
e-Mail: jenkinson@ms.umanitoba.ca
http://www.umanitoba.ca/cm/
Categories: Audiobooks; General, Children, Young Adults

Jeanne Kelly
1928 Mid Road
Colorado Springs, CO 80906
Phone: 719-291-2309
e-Mail: whitebison@mail.com
Categories: Audiobooks; Children, Health, Metaphysical, Spiritual, Women, Self-help, Writing, Inspirational, Motivational

Jeanette Lambert
Tennessee Tribune
6940 Sunderland Circle
Nashville, TN 37221-4621
Phone: 615-321-3268
jbl96@aol.com
Categories: Children, Cookbook, Fiction, General, How-To, Library, Lifestyle, Mystery, Non-Fiction, Reference, Sociology, Travel/Hospitality, Women, Young Adult - Children, Biography, Thriller/Suspense, African-American Fiction and Nonfiction , Self-help, Writing, promotion & publishing, Education

Jennifer L. B. Leese
AStoryWeaver's Book Reviews
311 Frederick Street
Hagerstown, MD 21740
AStoryWeaver@aol.com
http://www.geocities.com/ladyjiraff/aswbr.html
Categories: Children, Young Adult - Children. Ebooks should be sent to home address on disc or in printed format. Please supply all information needed to properly review your book and where to send the review when done. For faster responses, the review can be sent to you via email.

Cathi Dunn MacRae, Editor
VOYA
Scarecrow Press
4720 Boston Way
Lanham, MD 20706
voya@voya.com
http://www.voya.com
Categories: Young Adult & Children

Sandra J. Morgan
Cloudy Mountain Books/The Fiction Forest
2 Bow Mills Road
Center Barnstead, NH 03225
Phone: 603 776 0123
sandi@fictionforest.com
http://www.fictionforest.com
Categories: Audiobooks, Australian Books, Books From Small Presses, Children, Christian, Cookbook, Features, Fiction, Food, General, Health, How-To, Humanities, Library, Lifestyle, Literature, Mystery, Non-Fiction, Pop Culture, Reference, Religion, Romance, Sci-Fi/Fantasy, Serials, Travel/Hospitality, Video, Women, Psychology/Mental Health, Biography, Parenting, Thriller/Suspense, eBooks, Theater, Politics, Film History, African-American Fiction and Nonfiction , Financial

Christian Perring, Ph.D.
Metapsychology Online Review
c/o Philosophy Dept
Dowling College
Oakdale , NY 11769
Phone: 631-244-3349
metapsychology@mentalhelp.net
http://mentalhelp.net/books/
Categories: Art, Audiobooks, Books From Small Presses, Fiction, Gay/Lesbian Fiction, Gay/Lesbian Non-Fiction, General, Health, Humanities, Literature, Metaphysical, Mystery, Pop Culture, Sociology, Women, Young Adult - Children, Psychology/Mental Health, Biography, Parenting, Comics, Science

Puala Rohrlick
KLIATT Young Adult Paperback Book Guide
33 Bay State Rd.,
Welesley, MA 02481
Phone: 781-237-7577
kliatt@aol.com
http://www.hometown.aol.com/kliatt
Categories: Young Adult - Children

Geoff Rotunno
the boox review
PO Box 211
Santa Ynez, CA 93460
geoff@thebooxreview.com
http://www.thebooxreview.com
Categories: Art, Audiobooks, Australian Books, Computer/Internet/Technology, Junior College Books, Books From Small Presses, Children, Children’s Religion, Christian, Cookbook, Features, Fiction, Gay/Lesbian Fiction, Gay/Lesbian Non-Fiction, Food, General, Health, How-To, Humanities, Library, Lifestyle, Literature, Marketing, Metaphysical, Mystery, Non-Fiction, Poetry, Pop Culture, Reference, Religion, Sci-Fi/Fantasy, Serials, Sociology, Spiritual, Travel/Hospitality, Video, Women, Young Adult/Children's, Psychology/Mental Health, Biography, Parenting, Thriller/Suspense, Theater, Politics, Film History, African-American Fiction and Nonfiction , Financial, Self-help, Writing, promotion & publishing, Inspirational/Motivational, Business, Comics, Gardening, Science, Education, History/Political Comments: Seeking review copies of all genres except romance.

Beverly J. Rowe
myshelf.com
102 Copper Lane
Kenai, AK 99611
Phone: (907) 283-2840
bevbooks@aol.com
Categories: Children, Cookbook, Fiction, Food, Literature, Mystery, Non-Fiction, Young Adult - Children, Biography, Thriller/Suspense, Writing, promotion & publishing, Education, History/Political. Prefers hard copies.

J.B. Scott
Sydney, NSW 2148
ctf_editor@iprimus.com.au
http://www.geocities.com/ebook_review
Categories: Australian Books, Computer/Internet/Technology, Books From Small Presses, Children, Fiction, Mystery, Non-Fiction, Romance, Sci-Fi/Fantasy, Thriller/Suspense, eBooks
E-mail all review requests to ctf_editor@iprimus.com.au with "REVIEW REQUEST" in the subject header.

Sandra Simmons-Maike
Freelance
Rt. 2 Box 152
Alma, KS 66401
Phone: 785-765-3861
sandcogroup@aol.com
Categories: Audiobooks, Books From Small Presses, Children, Cookbook, Fiction, Food, General, Library, Lifestyle, Marketing, Mystery, Romance, Sci-Fi/Fantasy, Serials, Young Adult - Children, Thriller/Suspense, eBooks, Self-help. Include time deadline.

Roger Sutton, Editor
Horn Book Magazine
56 Roland Street, Suite 200
Boston, MA 02129
Phone: 617-628-0225
Categories: Children, Young Adult - Children

Niki Taylor
Freelance
nat0607@hotmail.com
http://www.suite101.com/welcome.cfm/book_reviews
Categories: Books From Small Presses, Children, Christian, Gay/Lesbian Non-Fiction, Health, Non-Fiction, Pop Culture, Sociology, Spiritual, Travel/Hospitality, Women, Young Adult - Children, Psychology/Mental Health, Biography, eBooks, Theater, Film History, Self-help, Writing, promotion & publishing, Inspirational/Motivational, History/Political

Anna Serra i Vidal
Aledaños. Boletín electronico y crítico de literatura
Eiximenis, 6
Sant Pere de Ribes, Barcelona 08810
Phone: + 34 93 896 25 04
aserra@ctv.es
Categories: Children, Cookbook, Fiction, Literature, Mystery, Women, Young Adult - Children, Thriller/Suspense, eBooks, Writing, promotion & publishing, Education

Christopher Warner
EFP - Spratt Publishing
4924 Balboa Blvd
Suite 304
Los Angeles, CA 91316
Phone: 818-881-7053
efp@dslextreme.com
Categories: Art, Audiobooks, Australian Books, Computer/Internet/Technology, Junior College Books, Books From Small Presses, Children's Book, Cookbook, Features, Fiction, Gay/Lesbian Fiction, Gay/Lesbian Non-Fiction, Food, General, Health, How-To, Humanities, Library, Lifestyle, Literature, Marketing, Metaphysical, Mystery, Non-Fiction, Poetry, Pop Culture, Reference, Religion, Romance, Sci-Fi/Fantasy, Serials, Sociology, Spiritual, Travel/Hospitality, Video, Women, Young Adult/Children's, Psychology/Mental Health, Biography, Parenting, Thriller/Suspense, eBooks, Theater, Politics, Film History, African-American Fiction and Nonfiction , Financial, Self-help, Writing, promotion & publishing, Inspirational/Motivational, Business, Comics, Gardening, Science, Education, Scholarly, History/Political, Adventure, Nature, Horror, Photography

Brenda Weeaks
MyShelf.Com
reviews@myshelf.com
http://www.myshelf.com
Categories: Audiobooks, Books From Small Presses, Children, Christian, Cookbook, Fiction, Food, General, Health, How-To, Literature, Mystery, Non-Fiction, Reference, Romance, Sci-Fi/Fantasy, Serials, Women, Young Adult - Children, Thriller/Suspense, Self-help, Writing, promotion & publishing, Inspirational/Motivational, Gardening

Stephanie Zvirin
Booklist/American Library Association
50 E. Huron
Chicago, IL 60611
http://www.ala.org/booklist/
Categories: Young Adult

Once a few book reviewers write about your book, other book reviewers will follow. Be prepared for these subsequent book reviewers. Have copies of your book ready to send out with your author packet.

About The Author

Caterina Christakos is the author of How to Write a Children's Book in 30 Days or Less, How to Blow Your Competition Away at Any Audition and hundreds of freelance articles. For more writing tips and information go to: http://www.howtowriteachildrensbook.com
CChrist896@aol.com

This article was posted on January 12, 2004

 



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Steps to Publishing Success
 by: Zaak O'Conan

Even if your best friend owns a top publishing company, giving you an immediate "in," this does not guarantee publishing success.

First, you have to write a quality book that has a clear target audience. And your book must answer a common problem or need that audience shares. Then you have to develop a marketing plan, and stick to it for at least two years.

Let's begin with the process that should commence before you write your first word. Begin by reading A LOT. Read both books you passionately love and books you can't seem to make it past page five. Then figure out what the author did in the book you loved, and what was wrong with in the book you couldn't finish. Write down these points so they are crystal clear to you. Read other people's books for inspiration and to discover what you should avoid as a writer.

The next step is to plan out your book. Narrow down your subject, and then divide it into chapters. Each chapter should address a specific aspect of the problem your book is going to solve. In each chapter, break the specific aspect down into several parts. This will help your readers take in your information a bit at a time instead of overwhelming them with every bit of information clogging up the pages until they feel like they're about to go blind. It's not quite spoon-feeding the information to your readers, but it's close.

The next two steps are obvious. Write your book and then revise it. And then revise it again. And perhaps again. Of course, writing is extremely hard, and writing a book can seem like an impossible task. There are many books out there that give you guidelines to help you become familiar - and even love - the process of writing and revision. Find a number of books about writing. Better yet, find a number of books about writing the specific type of book you aspire to write. These can serve as roadmaps on your writing journey.

Once you've written your ebook and revised it at least twice, show it to someone else whose opinion you respect. If you're lucky enough to know a good editor, see if you have something to barter for him or her to go through your manuscript. Or join a writing group and let the other members critique your work.

Then take all these ideas from other people, and revise your manuscript one last time. And then stop! Put down that pen! Get your hands off the keyboard!

One of the most important steps to actually producing a book is to know when to stop writing and tinkering with it.

You've finally written your ebook! Pop open the bubbly! Give yourself a night out on the town!

Okay, now that this necessary celebration is out of your system, what do you do next?

How to turn your ebook into Profits

Ebooks are a revolutionary way to publish your book without incurring the costs of print production. All you need is a relevant and targeted subject and some inexpensive software, and you can transform your manuscript into a book.

The problem, in terms of actually seeing any profits from your ebook, is that the market is overwhelmed with ebooks, and many of them are not worth the time it takes to download them. Just because the ability exists to easily produce an ebook, doesn't make it good writing.

Make sure your book does not simply rehash old material. You will injure your credibility as an author by claiming to offer valuable new insights and disappointing your audience with material they've read a zillion times before. So spend enough time writing and revising your book to make sure it's of the highest quality and presents the most current information. A good book will eventually sell itself; false claims about your book will make it extremely difficult to sell any future books you may write.

Assuming you have determined that you do indeed have a quality product that answers some question or need of your target audience with NEW information, how do you know how much to charge for it? Rule number 1: Set a price for your book equal to its value. An under-priced book will only give the impression that your book isn't worth very much.

To figure out a fair price, estimate how much time you put into creating it and how difficult it was to transform the necessary information into understandable and engaging writing. Figure out how much your time and effort is worth, and then price it accordingly. The goal is for you to be adequately compensated for your talent, your time, and your effort.

Once you've figured out a price that is high enough to convey the value of the book, but not so high as to be out of the reach of your target audience's mean budget, then it's time to offer it for sale on your website. To attract sales, you will need to develop a promotional campaign, particularly if you are an unknown author.

There are multitudes of books about self-promotion that will guide you in your efforts. Choose a plan that is both creative and professional. Learn how to write a catchy yet informative press release, and send copies of your ebook to sites that specialize in ebook reviews.

Learn how to write powerful sales copy, or hire someone to write it for you. This is an essential. You absolutely need excellent sales copy to sell your book. Make sure the copy includes all the reasons your target audience needs your book, and the benefits they will derive from buying it.

Use graphics in your promotional materials. Beautiful graphics have the power to instantly convey the quality and value of your ebook. Graphics can also convey the amount of valuable information the book contains, and your careful attention to detail. Professional graphics sell professional books. They reassure the customer that the product is what it claims to be.

Consider excerpting chapters for articles. You can offer these tidbits for free on your website as a sort of demo of your book. Include an order form for your ebook at the end of the excerpted articles.

Finally, when you set-up your download link, make sure to simplify the process. It's a good idea to offer a few bonuses that make your book even more enticing to purchase, but make sure the bonuses are valuable and high quality. Too many bonuses that are basically a load of useless stuff will compromise the impression your audience has of your ebook. The goal is to convey to your audience that they are getting a quality product for a good deal. That means applying restraint, especially when it comes to adding bonus items. Too much free stuff offered diminishes your credibility.

Make sure your book is a quality product. Make sure it is relevant and current. Develop an effective marketing plan that includes excellent sales copy and excerpted articles. Then offer your book for sale, and wait for your audience to discover you!



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