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Team Leadership: Just Remember To Pull Them, Don't Push Them

by: Kirk Bannerman

By Kirk Bannerman

This article is primarily directed toward people who work at home
in a business that happens to involve network marketing.

I am often contacted by members of my business team with
complaints regarding a lack of response or lack of action on the
part of their affiliates. Their complaints typically go
something like..."I send out lots of emails to all of them and I
very rarely get any response and it seems like very few of them
are taking any action. What am I doing wrong?".

There are many types of internet-based home businesses where
feedback and interaction are quite important and getting an
affiliate or business team member to communicate with you is a
definite objective. It's not at all surprising that this can be
a challenge when you stop to think that what you are trying to do
is initiate a dialog between two complete strangers who have
never even seen each other.

In the case of network marketing, it is of critical importance to
build a sense of trust with your team members. Network marketing
is very definitely a relationship business and each relationship
typically starts out with two complete strangers sitting at their
respective keyboards.

The team building aspect of network marketing is of vital
importance to the success of each individual member and to the
team as a whole. Two key elements of team building are trust and
confidence and these factors play a very large role, particularly
for new team members.

With all that being said, many people love the IDEA of making good
money working at home in their own business and expect it to just
"happen", but have no willingness to take any action or put forth
any effort to make it happen.

Having been involved with team building and network marketing for
some time, I have come to adopt the following as my operating
credo..."if you have the desire and are willing to put in the
effort, I'll pull you along so you can go faster down the road to
success, but if you don't want move on your own, I'm not
going to waste my time trying to push you forward".

Its like working with a length of chain...pulling it along works
fine, but trying it push it forward only results in a pile of
frustration.

You need to be able to distinguish between people that have a
legitimate interest in developing a home based business and
those lost souls that feel that they have just joined another
chat group and only want to engage in an endless "debate" about
the virtues of whatever business you are promoting, but never
actually had any intention of establishing a business...you will
have to develop your own method of reading people like this (its
mainly a sense of feel...sort of a belly button thing).

You can help someone reach for success...but you can't
reasonably expect to make them want to be successful. Its just
another variation of that very old and tired cliche...that "you
can lead a horse to water, but you can't make it drink".

Another way of looking at it is if you are trying to move people
forward, you pull them from in front (a leadership position), but
if you have to push them it will be from behind (not a position
of leadership).

About the author:
Kirk Bannerman operates a successful home based business and
coaches others seeking to start their own home based business.
Visit his website at
Legitimate Home Based Business for more details.

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Network Marketing Do's and Don'ts
by: Nial Robbins

Why did you become a network marketer? Most people immediately respond, �for the money!� However, this is not the real reason.

No one subjects them to the hard work of building a business just for little pieces of paper with the faces of dead presidents. The truth is you work in order to obtain what those little pieces of paper can bring you.

The first thing you need to do is to find the reason WHY you are a network marketer. Is it the freedom to choose whatever you want to do whenever you want to do it? Maybe you are looking for a different lifestyle. If there is one thing that is critical to your network marketing success, this is it. If you don�t have a reason, there is no motivation to succeed.

A network marketing business is a teaching and coaching business. If you don�t like interaction with other people, a network marketing business probably is not for you. There�s a concept that most network marketers just can�t seem to get a handle on. You do not sponsor �reps,� you sponsor �people!�

If you have to find a reason why you are building your business, then doesn�t it stand to reason that other people will have to do the same thing? If that�s the case, then why is it that network marketers continually focus on how much money your prospect can earn?

There�s no way you are going to convince �Joe Sixpack,� to get out of his Lazyboy recliner unless you find out what his motivation is. Most network marketers literally pound in the amount of money Joe can earn. They bombard him with message after message about how �Successful Sam� has just purchased his 10th Porsche, refurnished his 25,000 square foot cottage and promise Joe that he can do the same!

Just how realistic is this approach? Joe isn�t stupid. He works long, hard hours at his job in order to provide for his family and truly believes that the best thing he can hope for is saving enough money by summer to pay for a camping trip. Then here you come, promising Joe that he can have everything that Sam has and he can have it if he will just sign that piece of paper making you his sponsor!

You will probably sponsor a few people that way, but if you are in business for the long haul you need to change your approach and do it fast.

The proper approach is so simple, but in your rush to sponsor another �rep� instead of helping another person, all too often you talk yourself into and straight out of sponsoring the Joes of the world.

God gave you two ears and one mouth and he did it for a reason. We are supposed to �listen� twice as much as we �speak.�

Instead of pouncing on Joe with the latest and greatest network marketing program of all time, find out what Joe wants and needs. Ask him questions, lots of questions. In fact, in your first meeting with Joe, don�t even mention your business! Yes, that�s what I said. Don�t even bring it up. Remove yourself from the super duper network marketing persona and spend time making a new friend.

Follow these recommendations and you are set to grow your business exponentially.

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