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Get More Website Visitors Without Going Broke
by: Jim Edwards
Copyright 2005 Jim Edwards

In the never-ending quest to make money online, every website owner wants to get traffic to their website fast.

The main problem they face: finding traffic that converts into buyers without breaking their bank.

In their haste to get the traffic they need, many website operators start throwing money at the problem buying ads and exhaust their advertising budget without any meaningful profit (unless you count the person they paid for the advertising).

The following three rules should help any business, big or small, make money with their online advertising.

** Set An Online Advertising Budget **

Most businesses, especially smaller ones with only a few people (or even one person), don't operate with an advertising budget.

The advertising money gets spent when everything else gets paid, or worse, they spend money on advertising without a plan so they're basically gambling with their money.

By setting an advertising budget, you can factor it into your overall business picture and it gives you a yardstick to measure results.

If you budget $500 a month to advertise and look for ways to spend that money wisely, then your business will grow more predictably than if you advertise sporadically and then wonder why you don't operate with a predictable income stream.

** Follow The Numbers **

Unlike offline advertising on billboards, magazines or in direct mail, you can track virtually all aspects of an online ad, including: how many people saw the ad; how many people clicked the ad; how many sales and how much revenue the ad generated.

Since you can track everything, you can test various phases of the advertising process.

Regardless of whether you operate a real estate agent website, sell an ebook, or hawk your plumbing services online, you can and should measure each phase of the advertising process.

If clicks on your ads fall below expectations, then work on your ad until it generates a healthy click-through rate turning viewers into website visitors.

If you don't convert very many of the website visitors you get into buyers, then your site needs work to do a better job of selling people.

By following the numbers, you can see where you need to focus in the online sales process.

The number one rule of online advertising: use a unique tracking link for each and every one of your ads, preferably one that tracks not only unique visitors, but also sales.

This might add an extra 5 or 10 minutes of work to placing each ad, but it will allow you to see which ads make a profit (so you can run them again) and which ads don't (so you can change or cancel them).

** Go Beyond Pay-Per-Click **

Google AdWords and Overture, the Web's top pay-per-click advertising sources, have made people lazy.

Many website owners never go beyond buying advertising from these two. However, a whole world of advertising exists buying ads on websites targeted to specific niche audiences.

For more, check out www.adbrite.com, a leading broker of online text link and banner advertising.


About the author:
Jim Edwards is a syndicated newspaper columnist & creator of an amazing course that shows A Quick and Easy Way To Painlessly Set Up Your OWN Money-making 'Mini' Websites... Without Being a Computer Geek, Buying Software, or Paying A Webmaster!" Click => http://www.MiniSiteCreator.com


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How To Make Money Online Without A Website
 by: Melanie Mendelson

You don't need to have a website to make money on the Internet. Here is a proven strategy to make money online without a website:

Step 1: Find Affiliate Product

Find a product to promote where you make good commission on each sale. Generally, you will get the biggest commissions on digital products. Digital products are defined as something that is downloaded directly to a customer's computer after purchasing, like electronic books or software.

Since there is no extra cost per unit, no inventory and no shipping, the commissions are much greater than on regular "physical" goods. The most common commission on digital products is 50%. The best place to find such products is Clickbank.com.

Sign up as a reseller (also called affiliate) for a product that looks the most appealing to you. After you sign up, you will get a unique affiliate link where you need to send people to purchase the product.

Your affiliate link will have a special code that will tell the product owner that it's you who referred the customer. The affiliate link code will allow your commissions to be tracked correctly and assigned to you.

Step 2: Get Domain Name

Get a domain name to redirect to your affiliate link. A domain name is a .COM name (like yourproduct.com). You can get it for under $9 at GoDaddy.com. GoDaddy.com will allow you to redirect your domain name to your affiliate link at no extra cost.

So when someone types in your .COM domain in their browser, it will go to your affiliate link. The visitor will see the website with the product you promote, and the commissions will be tracked correctly.

The reason why you need a domain name is that it's memorable and it makes you look more trustworthy. Affiliate links tend to be too long and arouse suspicion. For example, most people would rather click on the link bestwidgets.com as opposed to abcwidgets.com?reseller=john

A domain name will make your affiliate link look like it's your own website. So basically, you will have a product to promote and a website to send people to and get commissions - without really having your own website.

Step 3: Drive Traffic

In order to make sales, you need to get visitors to your domain name (which will forward them to the website of the product that you resell). You can pay for advertising and hope that your profit will be greater than advertising cost, or you can use free ways to generate traffic.

The most effective way to get free targeted visitors to your domain name is by writing and submitting articles. You can write short articles on the topic related to the product that you promote. At the end of the article, you include your author bio and your domain name link.

You will then submit your articles to various websites, and allow them to publish your articles as long as your link is included. Your articles will get published in many places on the Internet, and will be advertising your affiliate link at no cost to you whatsoever. People will read your articles, like what you have to say and click on your domain name link ready to buy.

Once you start getting regular sales from your articles, you can go back to step 1 and find another product to promote using this strategy. After a while, you will build up a nice source of Internet income - without even having a website.



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