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Why So Many Don't Succeed At Developing A Home-Based Business

by: Kirk Bannerman

From what I have seen and experienced, quitting is the greatest
temptation during the first year of working at a home-based
business. If smoking was like working at a home-based business,
the occurence of lung cancer would be dramatically reduced.

It is a known fact that a majority of the people that undertake
a work at home business do not achieve real success. There are
several reasons for this, but one of the primary reasons is that
these people get frustrated and do not allow themselves enough
time to actually succeed.

In the early going, one of the most difficult things about
developing a new home based business is dealing with the emotional
roller coaster that can result from the highs (successes) and lows
(temporary setbacks) you are almost certain to experience. Once
you have done the research and decided on a particular home based
business opportunity, you really need to focus on persistence and
realize that any real business will not just automatically become
successful in a matter of days or weeks. You should be prepared to
give it your best sustained effort for at least 6 to 12 months in
order to begin to build a solid business base and begin to see
some good income.

Highs and lows were something that I began to notice when I first
started a home based business. I have many years of top level
management experience in "traditional" corporations and have
experienced lots of business cycles (corporate "ups and downs"),
but the natural "ups and downs" that occur in a home business
(particularly in the early stages) can be brutal from an
emotional standpoint if you don't prepare yourself in advance for
the fact that it is a basic law of nature...it will be a rocky
road until you have spent enough time and effort to build your
business to a level that sort of smoothes out the peaks and
valleys.

The impact of the highs and lows you will probably experience in
developing your home based business is amplified by the fact that
you are now in business on your own. You are the boss and get to
make all the decisions, but you are also on your own in dealing
with the frustrations that will occur along the way while you are
developing your business.

When working at home a person can, at times, experience a feeling
of isolation which is probably brought on by the lack of
interaction of a work force environment.

There can also be periods of doubt in the early going...gee, did
I pick a viable business opportunity?...am I doing the right
things to develop my business?...when will I start making a
profit?, and so on.

You are most likely going to experience the "two steps forward
and one step backward" syndrome and the ever-looming temptation
to become discouraged. However, keep in mind that as long
as you have more steps going forward than backward, you will
eventually get ahead! Simple, but often overlooked.

Relatively minor setbacks can seem huge in the early stages of
developing a work at home business and can really contribute to
some noticeable "mood swings". For example, if you are just
starting out and you have four customers/clients and you happen
to lose one...that's a 25% drop! However, if you fast-forward in
time to the point where you have hundreds of customers/clients
and you lose one...that's just a mere fraction of 1%! Exactly
the same event, just at a different point in time.

Hang in there and just keep on keepin' on. If you have chosen a
viable home business opportunity (one that has been around for
awhile and in which some other people are having success) you
will achieve success, but it takes time and there will be ups and
downs along the way. Remember the old saying..."it takes a long
time to become an overnight success".

About the author:

Kirk Bannerman operates his own successful home based business
and also coaches others seeking to start their own home based
business. For more information visit his website at

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The Perfect Home Based Business and How to Start
by: Michael Saunders

Day by day people scour the internet looking for a home based business to set them financially free. What happens more often than not is that people end in worse shape than when they started. Why you ask? The answer is not so simple.

The key to finding a home based business starts with knowing yourself. That means knowing what you are good at and what you do not do well. You must also be honest with yourself when doing this. We would all love to be perfect in every aspect of life but the truth is we are not and we have to accept this fact. This is important because picking a business in which most of the tasks that need to be done are your strengths will increase your chances of success.For example let's say you are not much of a talker. You do not talk much to people who you do not know and you keep to yourself usually. You are however extremely organized and love to write. It would most likely be in your best interest to be an article writer or ghost writer. They do not require you to do much talking or go to meetings all the time.

The next thing you need to know is the product or service that you will be offering. The more you believe in your product or service, the more you will sell. Now before I go on there is a handful of people in the world that could sell ice to an Eskimo or sell water to a fish but these people are the exception rather than the rule. For most of us if we do not believe in what we are doing we will not reach the level of success that we desire. People will be able to tell if you believe in your product or not. So if you are looking at a network marketing company try being their customer for a couple of months before you join the business. Once you try the product or try the service then you will know how you feel about it. On top of that you will be more prepared to answer question about it because you have become familiar with it.

Once you picked a business that relies on your strengths and a product or service you can believe in you have to choose what your budget is going to be. Remember that most home businesses take at least months before you really start seeing results off so it is important to keep within a budget until then. If you decide to join a mlm you may have the type of sponsor that says you should buy this or buy that it will really help your business. Remembers that you need to stay within your budget. If the recommended items are out of your budget ask your sponsor to rank the items by importance. This way you can stay in budget and get the items most needed first.

OK now you have your business, our product, and your budget now you are ready to start your business. Just remember that it is a business and should be treated as such. Running a home based business can be more difficult than running a traditional business. Running a business from home offers many distractions; Kids, TV , your bed, etc. You could have followed this guide perfectly but mess this up and you will not succeed. If you do not take it seriously you will just be wasting money and wasting time and since how most people start up home based businesses to have more time and more money you would be defeating the purpose. Make sure the home office is secluded so that when you are working you cannot be distracted.

Now that you have your business running you must market it. Marketing is how you get customers. Now there are many forms of marketing such as newspaper ads, flyers, TV ads, mailing lists, pay-per-click ads, power-linking, and many others. How you market your business is up to you. Each technique has its own strengths and weaknesses. Obviously you will want to keep your budget in mind when picking a method of marketing.

Diversify your marketing as much as possible, and remember... the more people that see and know your business the more business you will do.

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