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Google
Traffic Arbitrage- The new kid on the block
by: Austin Akalanze
A near risk-free and immediate way to create residual income [part one}

The Internet is a dynamic and ever evolving market place. It is full of promises and opportunities. It has the potential to turn people's fortunes around in very short orders. If you have been on the net for any reasonable length of time, such names as Yanik silver, John Reese, late Cory Rudl, Mike Filsame, Simon Garbowski and Mark Joyner to name just a handful, would not be unfamiliar to you. And if you are not familiar with these names, do not worry about it, you will soon be. These are regular folks that have leveraged the power of technology- the Internet to change their fortunes.

Apart from the big wigs, there are smaller folks out there who are raking in bundles of dollars everyday, using one or a combination of the various opportunities and income models the Internet has to offer. These income models range from Affiliate marketing, Resell rights, and Downline builders, to Auctiions, Dropships, Permission marketing, Google Adsene and now Traffic arbitrage.

Of all the income models, I like Traffic Arbitrage the most. It is simple, easy and can be implemented in very little time, even by those who know nothing about doing business on the Internet, once they get the hang of it. Making it even easier, is James Jones using his new Traffic Arbitrage page builder at Click Profit Pro.

Traffic Arbitrage? I am glad you noticed. Yes, Traffic Arbitrage! I would not say "Google Traffic Arbitrage" as many would, because Traffic Arbitrage goes beyond Google. Google is mighty and powerful, but if I could achieve the same results using cheaper search engines, why not. It does not always have to be Google. The cheaper the Cost Per Click, CPC, the better for our purpose. Remember, we are not looking for FREE traffic. We are buying traffic in one market to be sold in another market. And targetted traffic is targetted traffic whether it is coming from Kanoodle or from Google. However, for our purpose, we are using Google Adwords and Adsense.

But what is Traffic Arbitrage? Coming from education, I am sold on the idea of breaking concepts down to their component parts. To answer that question, let's look at the definition of Arbitrage. According to the Encarta World English Dictionary, Arbitrage is "The simultaneous buying and selling of the same negotiables or commodities in different markets in order to make an immediate and riskless profit".

Looking at our keyword phrase, and the Encarta definition, it is clear that the commodity of our trade is internet or web traffic. Also looking more closely at our Encarta definition, three operative phrases emerge, namely: simultaneous buying and selling, different markets, and immediate and riskless profit. Now, I do not know about you, but of all the three operative phrasology, I like the last best: immediate and riskless profit. Wow!

Immediate and Riskless! I am SOLD. Going, going and gone.

I don't know about you, but I do not know any businesses where you can make immediate and riskless profit, other than Traffic Arbitrage. Even in Traffic Arbitrage, there is a miniscle element of risk. Very minute. I just have to be hornest with you.But in the real sense of it, the profits can be immediate and near riskless.

How does Traffic Arbitrage work? I am glad you asked. It is simple once you understand it. And good a thing, it is not rocket science. If I do it, anyone one can do it PERIOD. It is as easy as that.

Now Google in her never ending wisdom, created two very compelling and successful campaign platforms- Adsense and AdWords. On the one hand, Adsense offers advertisers a way to reach deeper into their market without breaking their bank, by having Google place their campaigns on participating sites with content related to advertisers products and services. It also allows content creators a way to make a little money for making their webpage available for dispaly of these adsense ads. The advertiser wins because he is getting perfectly target traffic and deeper market penetration, and the content creator wins because he is making a little money doing what he loves to do.

On the other hand, AdWords offer advertisers a quick and cost effective way to drive immediate and targetted traffic to their sites. Like Adsense, Adwords are on a Cost Per Click basis, but unlike Adsense, they appear only on search displays on Google. The advertiser bids for a position on Google search results, and when a searcher clicks on the advertiser's ads, he the advertiser is charged the bid value of his campaign.

In part two of this two part series on Traffic Arbitrage, will look at the process of setting up a Google Adsense account and Adword account. We will also bring the components together to demonstrate how this genius technique can be use time and again to create residual income.



About the author:
Austin Akalanze is a dream builder a keen observer of the emerging voice over internet protocol technology and a Traffic Arbitrage specialist. He enjoys writing poetry.

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5 Ways Google Will Help You With Your Traffic
 by: Tinu AbayomiPaul

If you’ve ever had a severe drop in your Google rankings in search results, you may think of Google more of an enemy than an ally.

But if you knew what I do, you’d realize that there are tools provided by the search engine that help you learn more about your traffic, and may even help drive visitors to your site.

Here are five ways that Google provides free traffic assistance.

#1 - Google will Help Your Pages Get Discovered with Google Sitemaps
https://www.google.com/webmasters/sitemaps/login

Google Sitemaps is a program that gives you the opportunity to present your site’s pages to Google in XML or text. Google will then come by and spider the pages, getting you indexed faster.

Take note that this doesn’t necessarily mean that your pages will be listed for your favorite keywords, only that discovery will take place a lot faster than with manual submission. Google Sitemaps will also give you some basic site stats if you verify your site, such as the top keywords for discovery, errors it found when crawling, and the types of documents at your site.

If you find compiling your sitemap for Google in the correct format difficult, try the SOFTplus GSiteCrawler Google Sitemap generator. It’s my favorite Sitemap generator, free and easy to use.

#2 - Google Will Talk To You and Your Webmaster In His or Her Native Tongue or Plain English with the Webmaster Section
http://www.google.com/webmasters/

The Google Information Page for Webmasters should be your first stop when you want to know more about anything that has to do with your site and its relationship to Google and any of its many flavors of search such as Froogle. Particularly for new site owners or operators, checking this page first has saved many from needless anxiety.

Most of the basic information is in straightforward language, with links to details for geeks like me.

#3 - Google will Tell You What It Knows with Web Page Information

If you type info:yoursite.com into Google, Google will tell show you a page that has your link at the top of the page, with a short description, and the following phrase “Google can show you the following information for this URL”.

This special page compiles several queries about your site including pages that contain your URL (all the pages Google knows of that are linked to you).

#4 - Google will Help You Analyze Your Traffic with Google Analytics
http://www.google.com/analytics/

After a recent purchase of Urchin Stats, a free online version has been made available, and re-branded as Google Analytics. This cookie-based invisible visitor tracker can give you information that go a bit beyond standard stats such as bounce rates, visitor loyalty, keyword discovery results for a single day, click paths through your site, and page views per visit.

With the ability to analyze your traffic, you can help learn where the holes in your site are, and how to keep them on your site for longer periods of time, as well as better ways to steer a visit towards a specific action, such as a subscription. Results come in flavors for the executive and the search marketer alike.

There’s currently a waiting list to use Google Analytics due to popular demand.

#5 - Google Will Advise On Getting the Most from Your Traffic with Conversion University
http://www.google.com/analytics/conversionuniversity.html

Google Analytics also has two content sections that are available to all, called Conversion University. While the articles are decidedly slanted towards AdWords users, a prudent read yields many clues that can be applied to preparing for visitors who arrive through organic search discovery. One reference area is called “Driving Traffic”, the other “Converting Visitors.”

At the end of the day, the process by which your site gets ranked in Google search engine results is a computation of a complex algorithm, which means Google - the search engine - really isn’t capable of being your best friend or your worst enemy.

Meanwhile, Google - the company - also provides access to resources that will help give your site a fighting chance.

Copyright 2005 Tinu AbayomiPaul



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