Afrikaans Afrikaans Albanian Albanian Amharic Amharic Arabic Arabic Armenian Armenian Azerbaijani Azerbaijani Basque Basque Belarusian Belarusian Bengali Bengali Bosnian Bosnian Bulgarian Bulgarian Catalan Catalan Cebuano Cebuano Chichewa Chichewa Chinese (Simplified) Chinese (Simplified) Chinese (Traditional) Chinese (Traditional) Corsican Corsican Croatian Croatian Czech Czech Danish Danish Dutch Dutch English English Esperanto Esperanto Estonian Estonian Filipino Filipino Finnish Finnish French French Frisian Frisian Galician Galician Georgian Georgian German German Greek Greek Gujarati Gujarati Haitian Creole Haitian Creole Hausa Hausa Hawaiian Hawaiian Hebrew Hebrew Hindi Hindi Hmong Hmong Hungarian Hungarian Icelandic Icelandic Igbo Igbo Indonesian Indonesian Irish Irish Italian Italian Japanese Japanese Javanese Javanese Kannada Kannada Kazakh Kazakh Khmer Khmer Korean Korean Kurdish (Kurmanji) Kurdish (Kurmanji) Kyrgyz Kyrgyz Lao Lao Latin Latin Latvian Latvian Lithuanian Lithuanian Luxembourgish Luxembourgish Macedonian Macedonian Malagasy Malagasy Malay Malay Malayalam Malayalam Maltese Maltese Maori Maori Marathi Marathi Mongolian Mongolian Myanmar (Burmese) Myanmar (Burmese) Nepali Nepali Norwegian Norwegian Pashto Pashto Persian Persian Polish Polish Portuguese Portuguese Punjabi Punjabi Romanian Romanian Russian Russian Samoan Samoan Scottish Gaelic Scottish Gaelic Serbian Serbian Sesotho Sesotho Shona Shona Sindhi Sindhi Sinhala Sinhala Slovak Slovak Slovenian Slovenian Somali Somali Spanish Spanish Sundanese Sundanese Swahili Swahili Swedish Swedish Tajik Tajik Tamil Tamil Telugu Telugu Thai Thai Turkish Turkish Ukrainian Ukrainian Urdu Urdu Uzbek Uzbek Vietnamese Vietnamese Welsh Welsh Xhosa Xhosa Yiddish Yiddish Yoruba Yoruba Zulu Zulu

 

 

Article Navigation

Back To Main Page

 

Click Here for more articles
Google
Is Database Marketing A Good Thing?
by: Leon Chaddock
Database marketing is an important field. It allows a business to take advantage of names of individuals who may be interested in their products. These databases of people are often some of the best potential customers out there because they have already made purchases or shown interest in the products and services that you are providing. But not everyone likes these options and not everyone likes database marketing.

Database marketing is information that is compiled about people from their previous histories. For example, people who fill out such forms as charity forms, subscription forms, credit card inquiries and free products have their names and information gathered. This database of information helps companies to figure out what other potential product they may be interested in. Their names, addresses and other information are gathered and stored in a database that then will be sold to others.

What makes database marketing so keen is that it provides people with advertising and promotional information that has their name on it. This helps to strengthen advertising opportunities, giving individuals the belief that the product was picked for them. It is an excellent way to stay profitable because you are connecting with customers that have already shown an interest in this type of product.

Those against database marketing claim that there is a need for protection from junk mail and spam and that it is a violation of privacy to have individuals send them this advertising. Yet, companies who use database marketing feel that it is something that people want and even have requested. It is a great way for people to connect businesses and services to the customers who want them.

Whether you take advantage of these opportunities or not is really up to you. But, many businesses find it to be an excellent way to reach solid customers. And, because the information provided is not sensitive information, many people find no reason to not be in database systems.

About the author:
For more information please see http://www.database-marketing-info.co.uk


Circulated by Article Emporium

 


©2005 - All Rights Reserved

Total Views stat / Page Views stat

Advertise Here

web page counter