Article Navigation

Click Here for more articles

10 Successful Strategies To Site Promotion

by: Rhonda White

Internet Marketing Tips for Moms

1. Generate Traffic. To generate a lot of traffic to your site and gain recognition, you need to promote in as many places as you possibly can. Do not throw all your advertising dollars in only one or two spots. Try to determine or ask the amount of traffic they are generating. Sites generating huge traffic often require higher advertising rates. Be aware; however, that some sites requesting high advertising rates, may not necessarily be generating that much traffic. There are many sites out there that really offer a great deal and do not charge high rates. To generate more traffic find as many free places to advertise as you possibly can.

2. Target the Right Market. Try to find sites that target the type of audience you are marketing to. Example: Someone selling baby products should advertise at baby sites, mommy sites, networks, groups and forums where mommies hang out and visit frequently. Just because you may be a work-at-home mom doesn't mean you have to limit yourself to just advertising at "WAHM" sites. Place your focus mainly where your targeted market will be, but find all similar possibilities to target as well. Example: If you sell educational products to career-minded young people, you would want to focus where young people of this age visit frequently, but you can also search for a few places to network where moms may visit who have teens getting ready to graduate from high school.

3. Visit Mom Sites. Spend time visiting other sites by moms and see where they are advertising. If they are displaying a banner on their site referring to some directory or networking site this gives you a clue that they may have exchanged links or listed in their directory for free in exchange for displaying their banner. Exchanging links with websites of similar content and products as yours will help with your search engine rankings and once again target your market. While you are visiting other sites by moms, be sure to sign their guest book while you are there. Many guest books allow you to add your website's url.

4. Use the Search Engines. Use Google and Yahoo and do a search for "Free Advertising", "List your URL", "Add your URL", "Add your Site", "Free Site Promotion", etc. Also include keywords you use for marketing your site. Just be cautious before spending money with any new sites you haven't heard of before. You will probably be surprised at how many sites you find that still offer free advertising.

5. Go Local. There is a HUGE competition going on all over the internet especially for those who are promoting websites with direct sales. "Local" is gaining popularity...and for a good reason. If I decided to start buying Avon, for example, I would probably prefer to buy from someone locally. Use the search engines to do a search for free classified ads in your city and nearby locations. See if you can find any local networks, groups, forums, portals, directories, etc.

6. Write Articles or Ebooks. You don't have to be a professional writer. Just find some great content, some interesting facts, some helpful hints, etc. Your article does not have to be very long at all. To get better results, write more frequent short articles than just a couple of big long ones now and then. Be sure to include your name and website at the end. If you offer a newsletter, promote it as well. After you write your article, submit it to as many places as you possibly can. Give permission to others to use your articles as long as they include your name and website address.

7. Start a Newsletter. Newsletters are a great way to generate repeat traffic. It reminds your customer or interested visitors about your site when they receive your newsletter. In your newsletter, be sure to encourage your subscribers to forward your newsletter to a friend. Include information about how they can easily subscribe to your newsletter. Offering your subscribers a chance to win a free gift will often help you receive more signups.

8. Add Content. Content helps get repeat visits to your site. Sites become stale without new content. If you have a site that you can edit, use plenty of good content, especially using keywords that the search engines will pick up particularly targeting your audience that you are marketing too. If you don't have time to do this, there are lots of sites that offer "free content" and "free articles". Just do a search on the search engines to locate them. You can use their content for your site instead of trying to write your own content.

9. Partner with Someone. Working at home can begin to seem like a long lonesome journey. Find someone you can connect with and trust. Exchange front page links or banners and help each other promote your businesses. You could even add your partner to your signature. For example, under your name and link place: Partner, Sherry - partnerdomain.com. Have your partner do the same for you. Write and promote a newsletter together; manage a networking group together. Partners can encourage each other and make the marketing road a little smoother.

10. Read and Learn. Marketing is an endless task that must be done to generate sales. The best tip I can give is to read and learn all you can about marketing and sales. You can do this on the internet as well as your local library. Find someone who is successful and get some of their best tips. If possible, set aside at least an hour or two each day promoting your business. Many people make the mistake of thinking they can create a website and traffic will automatically arrive. It just doesn't happen. Behind each successful site is a hard worker who labored away to advertise and promote. You can do it too!

About the author:
Rhonda White

Circulated by Article Emporium

Read Articles:

Internet News Services Explode Online
More Cool Web Tricks
What Makes Up A Laptop? Batteries, Sc...
10 Successful Strategies To Site Prom...
Is "Spyware" Watching You?
EMPATHY, not �Internet Traffic� � key...
Network Monitoring for Serious eCommerce
15 Ways to Promote eLearning Programs
Time Management Tips for Solo Entrepr...
Interview with Experts (Part 2)
Interview with Experts (Part 1)
Would You Like An Extended Warranty W...
How To REALLY Use Google Part Three
Data Backup For Beginners
The Cybermagic of Whitelists
Top 10 Tips for WinXP Users
Press Release The Cyborgi...
urplus Computers and Discount Compute...
Which Notebook Computer Has Your Name...
Enter the Laptop
Data recovery from laptops
What Tablet PCs Can Do for You
Discover Hidden Profits in "Spare Cha...
Ebay Title Writing Tips.
Simple Survey Leads To Big Profits On...
How To Avoid Spam Robots
When It Comes To Ebay, Don't Follow T...
Web Surfers Revolt Against "Pushy" Ad...
Find a Hidden Fortune in Your Website...
Gaming Laptops - The Five Essential F...
Make Documenting Your Software Easier...
What E-bay Gets From Sellers
How To Tips On Buying On Ebay
Snuff Stuffs That Are Banned On E-bay
What Makes E-bay Stand Out For Buyers?
How to get listed with google in less...
The Ebay Blacklist
The Pitfalls Of Selling On E-bay
Where Do All These Internet Marketing...
How To Fully Automate Your Website So...
Banned By Google And Back Again.
Custom Gaming Laptops - Five Things Y...
The Two Most Successful Internet Busi...
Have you been looking for the most up...
Clueless About What You Can Buy On Ebay?
What To Do When After Winning A Bid A...
eCommerce Web Site Building: Where Do...
Wireless Home Networking � Choosing T...
Don�t Get Lost In The Jungle Called E...
Identity Theft - Don't blame The Inte...
Identity Theft - Is The Internet A Ma...
Tips for Buying a First Computer
Ten Steps To Grow Website Traffic
When To Rent A Laptop Computer
Adwords, Adsense, SEO � Common Denomi...
Buying E-books On E-bay: E-bay The On...
Set Up Your Own Blog Free
3 Ways To STOP Affiliate Link "Hijack...
Do You Have An Evil Twin?
Name Squeeze Pages � What Are They an...
Notebook or Desktop Computer -- Which...
Podcasting: Internet Radio On Demand....
No Customer Left Behind
How To Make Your Stiffest Competitor ...
Transfer Huge Files Online Fast And Free
Make Money Fast With Google Adwords
Let's Get One Thing Straight About Be...
Skyrocket Website Traffic With "OPT"
The Real �Magic Bullets� of Internet ...
The Quickest Way I Know To Secure You...

More Article Pages 1 - 2 - 3

20 Ways To Increase Website Traffic and eBook Sales

Here's a fast, easy list for you. Use it as checklist to see what you need to do to increase traffic. Or use it as a review list if you have already been working on improving your website traffic. It will help you find ways that you might have known or forgotten.

1. People love to receive free or win free stuff, whether they really need it or want it. A free eBook is perfect to satisfy those needs over the Internet. They will visit your website to get the free valuable information.

2. Give away the full version of your eBook in exchange for testimonials. You can use these customer statements to improve your ads' effectiveness.

3. When you create an eBook, you change your image to "Expert." This will gain people's trust and they will buy your main product or service quicker.

4. Publish your website in eBook format. Put the eBook on a disk or CD-ROM then include it with your direct mail packages. This can increase the number of people that buy your product or service.

5. Offer your eBook as a free bonus for buying one of your main products or services. People will buy the product or service more often when you offer a free bonus.

6. Allow people to download your free eBook, if they give the e-mail addresses of 3 to 5 friends or associates that would be interested in your eBook. This will quickly build your e-mail list.

7. Create a directory of websites in eBook form. List peoples websites in the directory that will agree to advertise the eBook on their website or e-zine (electronic newsletter). This will give them an incentive to give away or advertise your eBook.

8. Allow other people to give away your free eBook. This will increase the number of people that will see your ad in the eBook. You could also include a mini catalog of all your product or services that you offer in the eBook.

9. Gain new leads by having people sign up and give you their contact information before they can download your eBook. This is a very effective way to conduct market research.

10. Make money selling advertising space in your eBook. You could charge for full-page color ads, classified ads or banners ads. You could also trade advertising space in your eBook for other forms of advertising.

11. Give away the eBook as a gift to your current customers as a way of letting them know you appreciate their business. Place an ad in the eBook for a new back end product you are offering

12. Get free advertising by submitting your eBook to freebie and freeware/shareware websites. This will increase the number of people that will download your eBook and see your ad.

13. Make money by selling the reprint rights to those that would like to sell the eBook. You could also make even more money by selling the master rights. This would allow other people to sell the reprint rights.

14. Hold a contest on your website so people can win your eBook. You will get free advertising by submitting your contest ad to free contest or sweepstakes directories. Just make sure you publicize the winner's information -- they love the acknowledgment.

15. You will gain valuable referrals from people telling others about your eBook. Word of mouth advertising can be very effective.

16. Make money cross promoting your eBook with other people's products or services. This technique doubles your marketing effort without spending more time and money on your part.

17. Increase your e-zine subscribers by giving away your eBook to people that subscribe to your e-zine. This will give people an incentive to subscribe. Allow your e-zine subscribers to also give it away to multiply your subscribers.

18. Give away the eBook to people that join your affiliate program. This will increase the number of people that subscribe. You could also create an eBook for them to use that will help them promote your product or service.

19. Give away the eBook in exchange for people leaving their contact information. This will help you follow-up with the prospects that buy your main product or service.

20. Offer a free eBook that contains a couple of sample chapters. If they like it, give them the option of ordering the full version. It would work just like a software demo or shareware.

You will want to print this list and keep it in your website improvement file if you aren't quite ready. Or add it to your planning list.

Catherine Franz, a Professional Marketing & Writing Coach, specializes in product development, Internet writing and marketing, nonfiction, training. Newsletters and articles available at: http://www.abundancecenter.com blog: http://abundance.blogs.com

This Static Spot is open for sponsor

This Static Spot is open for sponsor

20 Ways To Increase Website Traffic and eBook Sales