This Static Spot is open for sponsor

Click Here to Sponsor MCT Eric Post in Full Page

Afrikaans Afrikaans Albanian Albanian Amharic Amharic Arabic Arabic Armenian Armenian Azerbaijani Azerbaijani Basque Basque Belarusian Belarusian Bengali Bengali Bosnian Bosnian Bulgarian Bulgarian Catalan Catalan Cebuano Cebuano Chichewa Chichewa Chinese (Simplified) Chinese (Simplified) Chinese (Traditional) Chinese (Traditional) Corsican Corsican Croatian Croatian Czech Czech Danish Danish Dutch Dutch English English Esperanto Esperanto Estonian Estonian Filipino Filipino Finnish Finnish French French Frisian Frisian Galician Galician Georgian Georgian German German Greek Greek Gujarati Gujarati Haitian Creole Haitian Creole Hausa Hausa Hawaiian Hawaiian Hebrew Hebrew Hindi Hindi Hmong Hmong Hungarian Hungarian Icelandic Icelandic Igbo Igbo Indonesian Indonesian Irish Irish Italian Italian Japanese Japanese Javanese Javanese Kannada Kannada Kazakh Kazakh Khmer Khmer Korean Korean Kurdish (Kurmanji) Kurdish (Kurmanji) Kyrgyz Kyrgyz Lao Lao Latin Latin Latvian Latvian Lithuanian Lithuanian Luxembourgish Luxembourgish Macedonian Macedonian Malagasy Malagasy Malay Malay Malayalam Malayalam Maltese Maltese Maori Maori Marathi Marathi Mongolian Mongolian Myanmar (Burmese) Myanmar (Burmese) Nepali Nepali Norwegian Norwegian Pashto Pashto Persian Persian Polish Polish Portuguese Portuguese Punjabi Punjabi Romanian Romanian Russian Russian Samoan Samoan Scottish Gaelic Scottish Gaelic Serbian Serbian Sesotho Sesotho Shona Shona Sindhi Sindhi Sinhala Sinhala Slovak Slovak Slovenian Slovenian Somali Somali Spanish Spanish Sundanese Sundanese Swahili Swahili Swedish Swedish Tajik Tajik Tamil Tamil Telugu Telugu Thai Thai Turkish Turkish Ukrainian Ukrainian Urdu Urdu Uzbek Uzbek Vietnamese Vietnamese Welsh Welsh Xhosa Xhosa Yiddish Yiddish Yoruba Yoruba Zulu Zulu

 

 

Article Navigation

Back To Main Page

 

Click Here for more articles
Google
A Look at Make-Up Infomercials -
by: Richard Romando
Using a variety of female celebrities, infomercial producers have once again created a huge market where none existed. That’s not to say that make up products didn’t exist. They did. And they were a multibillion dollar industry long before anybody ever thought of infomercials.

Starting in the early twentieth century with the advent of movies and their subsequent side affect – beautiful stars! – make up companies have been designing products to make average looking women look better. Or at least think they look better. Make up has been a staple of upscale department stores and high priced boutiques right from the very beginning of the retail business. Even in the early days, make up products had their own departments. Salesgirls were hired who exhibited a youthful, sparkling appearance. They would grab women by the hand, lead them to the sales counter, apply a bit of this, a dab of that and a puff of something else for free and then make the sale. Early products were marketed in the usual manner – for their value in improving your appearance and their price.

The first make up celebrities in the pre-infomercial era were not the stars that women were trying to emulate but the heads of the Hollywood make up departments who made the stars look so glamorous. And so the likes of Max Factor, make up master to countless female celebrities (and men too, by the way) and the most successful line of make up products were born. Later on the celebrities themselves, sensing a huge cash return for the use of their face, put themselves on various lines of make up products available in stores. When their looks faded, when their careers stopped humming along, the make up products disappeared as well.

And then came infomercials. All of a sudden there was a way to get women interested in buying make up products over their TV sets and was it ever successful! Sensing right from the outset that the products had to be celebrity driven, producers came up with a way to market their products to women all over the world via the TV set. Faded and fading stars from the music business, movie business and TV business jumped on the bandwagon to sell make up and other beauty supplies to American women by the truckload. Here’s the hook that they used: the make up infomercial and the products were not completely celebrity driven. The celebrity was merely there to endorse the products supposedly used on her over the years to keep her looking younger and more beautiful. But the product itself was created by, bore the name of and was demonstrated by the make up artist who had labored for years applying make up to countless beautiful celebrities. The make up artist was not a beauty herself but a “regular” woman who merely worked on celebrities. Hence, the housewife watching in Des Moines, or Chicago or anywhere was not made to feel ugly or less than glamorous.

In fact the celebrity was usually somewhat demeaned on make up infomercials as they would often appear on the show without any make up on. You would be channel surfing and a close up shot of a celebrity you know would appear on the screen and you’d stop, you’d notice she didn’t look so good. You’d wonder what happened and you’d start watching the infomercial. And you’d hear her talking endlessly about how her appearance, her look, her beauty was predominately the successful work of the artist and her line of amazing products while the artist was applying make up to her face and transforming her right before your very eyes.

And furthermore, YOU!, Miss American Average Woman, could have these same products that celebrities have been using for years to make movie magic happen, the secret stuff known only to Hollywood insiders, delivered right to your door in a few days for the low, low price of…well you get the idea. What a concept! Don’t get the beautiful celebrity, with the face of an angel, to sell the product. Have the average looking make up artist sell the product while the beautiful celebrity is transformed from average looking to gorgeous right before your eyes! And of course, the celebrity was an equal or even majority partner in the profits from the line, picking up millions along the way for a days work, sitting in a comfortable chair, in air conditioned splendor, having make up applied to their faces. As the man said – Only in America!

About the author:
Infomercials Info provides detailed information on exercise, weight loss, real estate, and make up infomercials and direct response (DRTV). Infomercials Info is affiliated with Business Plans by Growthink.

Circulated by Article Emporium

 


©2005 - All Rights Reserved

This Static Spot is open for sponsor

Car buying tips

Read Articles:

How to Find Parts to Customize Your M...
5 Steps To Buying Your Car
A Rookies Guide to Car Rentals
5 Tips to Buying the Perfect Seat Cover
How to Start Your Search for the Perf...
To Lease Or Not To Lease?
18 Simple Ways To Save Money On Your Car
How to reduce fuel consumption amidst...
Things to look for when buying a car ...
Things to look for when buying car st...
Mountain Dirt Bikes
Employee Pricing from Auto Manufactur...
What You Should Never Do When You Buy...
4 Tips To Saving A Bundle At Your Nex...
Auto Coverage In Alabama
Steel tariffs are needed to be lowere...
Buying A Used Car - The Wise Way!
The Secret to Saving 14% at the Gas P...
Prepare Your Ford Escape For a Summer...
Choose the best boat or yacht at our ...
Should you keep your old car or buy a...

More Article Pages 1 - 2

Used Car Buying Tips
 by: Steve Gillman

Some of these used car buying tips won't be new to you. Often the trick is just to apply what you already know. On the other hand, when it comes to expensive areas of life like buying a car, one new thing learned can save you hundreds of dollars. Try some of the following.

1. Make a low offer. Okay, you knew this one. A trick you may not have used, though, is to make a low offer, and then leave your phone number with the seller. Time has a way of making sellers desperate, especially after you just helped convince them that they are asking too much.

2. Be careful with car price guides. Use the "blue book" etc, but try not to pay more than wholesale. I can't think of many times when people I know have paid more than "bluebook," so these "average" sales prices are doubtful.

3. Talk to people. This is one of the simplest and effective used car buying tips. Just let friends, family and others know you're looking for a car. Quite often people would be happy to avoid the whole process of advertising and showing their car if they could just get rid of it by giving a good deal to a friend.

4. Check out the engine. Have a mechanic look at the car, and tell you what it's likely to need in the next year or so. Then make a list, so the seller can see in writing why you are offering less than he wants.

5. Auctions. See if there is a public auction in your area. If not, maybe you can go with a dealer friend and give him a $100 to buy a car for you.

6. www.carfax.com. It's around $25 to run vehicle background checks for a month - long enough to find your next car. They'll show the chain of title, accident reports for the car, and even safety and reliability scores for that model.

7. "Ugly" cars. Watch for cars that sit on the lot for months. Dealers will often sell these "ugly ducklings" at a loss just to move them. Again, you may want to leave your phone number with a low offer.

8. Rental company cars. They are sold fairly cheap when they get the new ones in. Buy at bluebook wholesale or less, because they have had many different drivers, so they've more wear than normal.

9. Repos. Credit unions and some small banks do their own selling of repossessed cars. You usually bid on paper, maybe with a $50 deposit, and then get your $50 back if you're not the winning bidder. If they don't sell their own repossessions, ask where they are sold.

10. Consider gas mileage. High mileage may be better, but maybe a car that costs $500 less will use only $400 more gas in the two years you expect to own it. Do the math.

Use the tips here the next time you are shopping for a used car. Meanwhile, why not learn a few negotiating strategies. This helps in many areas of life, and is the most important of these used car buying tips.

About The Author
 

Steve Gillman has been hunting down obscure knowledge and useful secrets for years. Learn more and get a free gift at: http://www.TheSecretInformationSite.com

 

©2005 - All Rights Reserved

JV Blogs Visit free hit counter